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Ignite X is a recognized, integrated marketing agency in Silicon Valley that delivers content marketing, executive branding, and public relations services.  

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Ignite X specializes in helping technology startups grow their market visibility and brand. We bring expertise, connections and tenacity to helping brands break through the noise. Here are some of the things we've learned along the way. 

Filtering by Tag: funding

Great tech startups will get gunding despite tougher market conditions

Carmen Hughes

We worked with San Francisco-based Syncplicity recently on their funding announcement.  The timing for the startup was fortuitous because they managed to get their post-seed funding just before the market conditions and environment for tech startups became much more challenging.  Syncplicity and their VC firm, True Ventures, have been sharing their perspective related to the funding environment and tech start-ups.  Here are a few postings that we wanted to highlight that touch up some of the notable points of Syncplicity’s funding.

http://profy.com/2008/10/31/simplicity-still-viable-investment-syncplicity-gets-2-35-million/

http://www.thealarmclock.com/mt/archives/2008/10/cloud_computing.html

VentureWire’s Scott Denne’s piece captured that Synplicity found one of the biggest challenges in closing the round was that most venture capital firms wanted to put in more money than the company was willing to take. Since Syncplicity runs largely on hosted infrastructure, like many Web 2.0 start-ups, its capital needs were out of sync with the amounts that larger venture firms look to put to work over the life of a company.

VentureBeat’s Matt Marshall just did a post related to the current VC model and startup environment that elicited insightful, provocative comments from readers as well.
http://venturebeat.com/2008/11/12/the-vc-model-is-broken/